Camouflage Series GA110CM, Autumn 2014

The distinctive design of the GA110 model is a long-running winner. It spins off abundant new colorways with extraordinary frequency while voracious G-Shock buyers keep scooping them up in all their glorious variety.

Not Your Pop’s Diver

It was some years back that the big diver watches began to be a darling of the industry. Some would say that the introduction of the Seiko SKX779, the so-called “Black Monster” was the milestone event that solidly glued the category in place. So practical, useful, durable and masculine was the black dial watch that when it’s fiery iteration, the “Orange Monster” followed it onto the market, the pair became (and is still) the benchmark of large divers.